https://en.wikipedia.org/wiki/Social_Development_Network
A census conducted in 1980 revealed that a large number of highly educated women were still unmarried, despite being above 40 years of age. It was also noted that there was an inverse relationship between a person’s educational level and the number of children he/she had.[4] Dr Tony Tan—then Minister of Finance and Trade and Industry—attributed this finding to 2 factors: firstly, the cultural attitude among local men, who preferred to marry women with lower educational qualifications than themselves; and secondly, the preference among female university graduates to marry men who were better educated or at least of the same educational level as themselves. The SDU was thus formed in January 1984 to provide opportunities for single men and women to interact socially. Another objective of the unit was to encourage public discussion about the perceived problem of the large number of better-educated women remaining unmarried.[5]
Since it was first established, SDU’s target group was limited to university graduates. The government justified this elitist approach by announcing that they had identified graduates—and in particular the females among them—as a group which required assistance in terms of finding lifelong partners. According to the government, non-graduates did not seem to have any difficulty in finding partners.[6] However, the Social Development Service(SDS) was set up a year after the SDU to promote marriages among non-graduates.